This guide is a compilation of advice to help nonprofits understand the trends in corporate giving, the possible programs a nonprofit can erect, the potential benefits of a partnership with a corporation, and ways to nurture and maintain a corporate relationship once it’s in place. Our hope is that this guide will be your companion as you create your own partnerships with corporations.

We know that implementing an effective digital engagement strategy can be daunting, so we’ve put together this guide to teach you the basics. We’ll cover Google Analytics, Twitter, Facebook, Google for Nonprofits, and how to measure and benchmark your success.